Rich text formating in Answer Step
You can now use Markdown for Rich text formating inside every Answer Step.
You can now use Markdown for rich text formatting inside every Answer Step.
This update gives you full control over text presentation — improving readability, visual appeal, and user engagement.
A new section in the Advanced Section of your Answer Step
A simple toggle. A massive leap for clarity, engagement, and design.
How to use it ?
- Open an Answer Step
- Go to the Advanced section
- Toggle “Enable Markdown”
- Write your message using Markdown syntax
Once enabled, Markdown formatting appears across all web widgets.
For WhatsApp and Messenger, Markdown follows each platform’s native rendering.
Why it matters?
With Markdown, you can now:
- Highlight key information (bold, italics, headers)
- Add clickable links directly inside messages
- Create lists, quotes, and structured responses
What is markdown and how to use it ?
Markdown is a simple syntax to format text. Here are the main formatting codes:
| Purpose | Markdown Code | Render |
|---|---|---|
| Bold | **bold text** |
bold text |
| Italic | *italic text* |
italic text |
| Strikethrough | ~~text~~ |
|
| Link | [title](https://example.com) |
title |
| Inline Code | `code` |
code |
Useful use cases
One of the most asked improvement : Clickable links in Answers
In addition to the web links buttons in Answers, you can now use Markdown in you bubble text message.
To do so, just follow this template :
[Texte](link)
Use markdown with dynamic Variables
Use markdown with Gen AI
LLMs love Markdown!
You can combine Markdown with Generative AI outputs for personalized replies.

